Interior Design Retainer Proposal Template
Win ongoing hospitality work with an interior design retainer proposal template: explain the retainer, scope, monthly fee and selected work for multi-site clients.
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Get more from every document
Turn a one-off project into a monthly design relationship with a proposal your hospitality client can approve in one sitting. Scope cards, fixed pricing, and a signature block are already built in.
Get a yes without leaving the page
Your client reads the scope, checks the price, and signs in the agreement section. No PDF, no printing, no waiting.
Build proposals from blocks you trust
Drop in pricing, steps, and testimonials in minutes, then save your best-performing sections to reuse on the next pitch.
Your pitch looks right on every screen
Clients open your proposal on a phone between meetings, and the hero, cards, and pricing table still hold their shape.
See which section sells your proposal
Heatmaps show where prospects linger on pricing or the showcase, so you follow up with the right pitch at the right time.
Know the moment your client opens it
Get pinged when they view, comment, or sign, so your follow-up call lands while the proposal is fresh.
Write the proposal together, live
Your designer tweaks the showcase while you tighten the pricing, all in one document before the deadline.
See how every part fits
The proposal opens with a clear case for a retainer and closes with a signature, with your scope, work, and fees in between. Keep what fits, drop what doesn't, and reorder anything to suit the client.
Design Retainer Cover Page for Multi-Site Interiors
A branded cover introducing the monthly interiors retainer for both Hollin houses, Marylebone and Shoreditch. It sets the timeline from March 2027 through opening and the first winter, so clients see the scope at a glance.
Why a Retainer Instead of a Project: Value Rationale
Makes the case for one ongoing studio over two fixed-fee projects. Explains how a retainer avoids double handovers and keeps both houses watched while Shoreditch opens and Marylebone keeps trading.
Animated Big Idea Statement: One Club, Two Addresses
A short animated statement that distills the proposal's concept: same club, two addresses, one hand on every detail. It gives the client a memorable, shareable way to describe the approach.
Retainer Scope Cards: Six Areas of Interior Design Work
Six cards outline the areas of work drawn from one shared pool of days. It shows how effort shifts to Shoreditch until opening, then back to Marylebone, so the client knows exactly what the retainer covers.
Selected Hospitality Interiors Portfolio and Case Studies
Proof of work on comparable members' venues, including Wexley House in King's Cross and Brindle in Canary Wharf. Results such as on-time opening and a closed waitlist build confidence in delivery.
Monthly Retainer Workflow: How Each Month Runs
A step-by-step view of the repeating monthly rhythm, timed around the client's operations meeting. It shows when decisions are made and how work moves, making the ongoing service predictable and easy to manage.
Client Testimonials from Retainer Relationships
Quotes from founders the studio has worked with on retainer, including a story about catching a 16-week bar stool lead time early. They show how the model prevents costly surprises and delivers on-date openings.
Transparent Monthly Fee and Day-Rate Pricing in GBP
The monthly fee in GBP plus VAT, built from published day rates for creative director, account lead, designers and procurement. It also clarifies that FF&E goods are invoiced separately at trade price, so there are no pricing surprises.
Retainer Terms FAQ: Notice, Scope and Out-of-Hours Work
Expandable terms covering notice periods, scope limits and what happens when a month needs more than 26 days. They set clear expectations up front, keeping the retainer fair and a good deal for both sides.
Proposal Approval and E-Signature Next Steps
A clear close with the proposal's validity date of 19 February 2027 and a signature block. Signing triggers the first planning call on Tuesday 2 March at Marylebone, turning agreement into immediate action.
Find your answers
Answers to the questions hospitality clients ask before signing a monthly interior design retainer, from notice periods to out-of-hours work.
A strong retainer proposal should include a cover page, a clear case for why a retainer beats one-off projects, the core idea or service model, a detailed scope of what the retainer covers, selected work as proof of results, and a walkthrough of how a typical month runs. This template includes all six sections so clients can see the value, scope, and workflow at a glance.
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